OFFICIAL RULES Pentel Mad Cool Sweepstakes NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. OPEN ONLY TO LEGAL RESIDENTS OF THE FIFTY (50) UNITED STATES AND THE DISTRICT OF COLUMBIA, WHO ARE 13 YEARS OF AGE OR OLDER. VOID WHERE PROHIBITED. Employees, and their immediate families (parent, child, spouse or sibling and their respective spouses, regardless of where they reside) and those living in their same households, whether or not related, of Pentel of America, Ltd. ("Sponsor"), its parent, affiliates, subsidiaries, advertising and promotion agencies and any other parties involved in the creation, production, operation, execution or fulfillment of the sweepstakes are not eligible to enter or win. An eligible minor should have his/her parent's or legal guardian's permission to enter. By participating, entrants (or, if minors, their parents or legal guardians) agree to be bound by these Official Rules and the decisions of the judges and/or Sponsor, which are binding and final on matters relating to this sweepstakes. Sweepstakes is subject to all applicable federal, state and local laws. TO ENTER: Sweepstakes begins 12:01 a.m. Eastern Time ("ET") on August 1, 2007 and ends 11:59 p.m. ET on October 1, 2007 (the "Entry Period"). The Entry Period will be divided into daily periods, each beginning at 12:01 a.m. ET and ending at 11:59 p.m. ET (each, a "Daily Entry Period"). To enter, visit www.pentel.com and complete and submit the official entry form. All entries must be received by 11:59 p.m. ET on October 1, 2007 to be eligible for the Grand, First, Second and Third prize drawings. Limit one (1) entry per person/email address/household per day. Multiple entries received from any person or e-mail address or household in the same day after the first entry received from that person or email address or household will be void. Entries generated by script, macro or other automated means are void. All entries become the property of Sponsor and will not be acknowledged or returned. By participating, entrants (or, if minors, their parents or legal guardians) understand they will receive future emails from Sponsor about its products and promotion. Entrants can opt-out of receiving these emails at any time by following the directions provided in such email. DRAWING: Potential winners for the Grand, Second and Third prizes will be selected in a random drawing held on or about October 15, 2007 from all eligible entries received for the entire Entry Period. Odds of winning a Grand, Second or Third Prize depend on the number of eligible entries received for the entire Entry Period. Potential winners (or, if minors, their parents or legal guardians) will be notified by phone, mail and/or email and may be required to execute and return an affidavit of eligibility, a liability release and, where lawful, a publicity release within seven (7) days of date of issuance. If such documents are not returned within the specified time period, prize or prize notification is returned as undeliverable, Sponsor is unable to contact a potential winner within a reasonable time period or potential winner is not in compliance with these rules, prize will be forfeited and, at Sponsor's discretion and time permitting, an alternate winner selected for the drawing at issue. If any winner is an eligible minor, Sponsor reserves the right, at its sole discretion, to award the prize in the name of his/her parent or legal guardian who will be responsible for fulfilling all obligations imposed on winners as set forth herein. PRIZES: Grand Prize (1): Sony Home Theater System, including: HDTV, Playstation 3 System, Surround Sound Amplifier and Home Speaker System (exact models to be determined by Sponsor) (Approximate Retail Value ("ARV") is $3,997). First Prize (10): Sony Playstation 3 Systems (ARV: $599 each). Second Prize (20): $111 in Pentel ART Supplies (selected by Sponsor) (ARV: $111 each). Third Prize, 6,200: Pentel R.S.V.P. Mini 5-pack (ARV: $5.25 each). Total ARV of all prizes: $44,757. Prizes are awarded "as is" with no warranty or guarantee, either express or implied by Sponsor. Winners are solely responsible for all federal, state and local taxes as well as any other costs and expenses associated with prize acceptance and use not specified herein as being provided, including any costs of home theater installation. Winners may not substitute, assign or transfer prize, but Sponsor reserves the right, at its sole discretion, to substitute a prize (or portion thereof) with one of comparable or greater value. All prize details are at Sponsor' sole discretion. Limit one (1) Grand Prize (1) First Prize (1) Second Prize (1) Third Prize per person/email address/household. GENERAL CONDITIONS: Released Parties (as defined below) are not responsible for lost, late, incomplete, inaccurate, stolen, misdirected, undelivered or garbled entries or email; or for lost, interrupted or unavailable network, server, Internet Service Provider (ISP), website, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed, or misdirected transmissions or computer hardware or software malfunctions, failures or difficulties, or other errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the sweepstakes, including, without limitation, errors or difficulties which may occur in connection with the administration of the sweepstakes, the processing of entries, the announcement of the prizes, or in any sweepstakes-related materials. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking, or by any equipment or programming associated with or utilized in the sweepstakes. Released Parties are not responsible for injury or damage to participants' or to any other person's computer related to or resulting from participating in this sweepstakes or downloading materials from or use of the web site. Persons who tamper with or abuse any aspect of the sweepstakes or website or who are in violation of these Official Rules, as solely determined by Sponsor, will be disqualified and all associated entries will be void. Should any portion of the sweepstakes be, in Sponsor' sole opinion, compromised by virus, worms, bugs, non-authorized human intervention or other causes which, in the sole opinion of the Sponsor, corrupt or impair the administration, security, fairness or proper play, or submission of entries, Sponsor reserves the right at its sole discretion to suspend, modify or terminate the sweepstakes and, if terminated, at its discretion, select the potential winner(s) for the drawing at issue from all eligible, non-suspect entries for received that drawing prior to action taken or as otherwise deemed fair and appropriate by Sponsor. Entrants (or, if minors, their parents or legal guardians), by participating, agree that Sponsor, its parent, affiliates, subsidiaries, retailers, advertising and promotion agencies and any other parties involved in the creation, production, operation, execution or fulfillment of the sweepstakes, and all of their respective officers, directors, employees, representatives and agents (collectively, "Released Parties") will have no liability whatsoever for, and shall be held harmless by entrants against, any liability, for any injuries, losses or damages of any kind, including death, to persons, or property resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of a prize or participation in this sweepstakes. Each winner (or, if minors, their parents or legal guardians), by acceptance of prize, except where legally prohibited, grants permission for Sponsor and its designees to use his/her name, address (city and state), photograph, voice and/or other likeness and prize information for advertising, trade and promotional purposes without further compensation, in all media now known or hereafter discovered, worldwide in perpetuity, without notice or review or approval. In the event of a dispute regarding entries received from multiple users having the same e-mail account, the authorized subscriber of the e-mail account at the time of entry will be deemed to be the entrant and must comply with these rules. Authorized account subscriber is the natural person who is assigned the e-mail address by the Internet Service Provider (ISP), on-line service provider, or other organization responsible for assigning e-mail addresses. WINNERS LIST: For the names of the Grand - Second Prize winners (available after 10/31/2007), send a self-addressed stamped envelope to: Pentel Mad Cool Sweepstakes Winners, P.O. Box 13106, Bridgeport, CT 06673-3106, for receipt no later than 11/28/2007. SPONSOR: Pentel of America, Ltd., 2805 Columbia Street, Torrance, CA 90509. Online and Print Disclosures: No purchase necessary to enter or win in the Pentel Mad Cool Sweepstakes. Open to legal residents of the 50 U.S. & D.C., 13 or older. Sweepstakes starts 12:01 a.m. ET 8/1/07, ends 11:59 p.m. ET 10/1/07. Void where prohibited. Subject to Official Rules, available at www.pentel.com. Sponsor: Pentel of America.      Copyright ©2007 Pentel of America, Ltd. All rights reserved.