After a brutal winter for much of the country, spring is finally in the air. In Southern California, where the Pentel of America corporate offices are located, orange blossoms are in bloom. I love the smell of orange blossoms. They are stronger at night, and perfume the air with a rich sweetness that signals the advent of spring.
Obviously, spring is a time for new beginnings, and at Pentel of America, we are taking advantage of this time of year to start something new. We are pleased to announce the creation of the Pentel PEN-fessionals group- a savvy conglomerate of pen addicts that are reviewing certain Pentel products and giving us their feedback.
We savor this direct line of communication with our customer- and utilize their input to drive future product direction. We received a slew of applications for the PEN-fessionals, and our current group is comprised of artists, students and homemakers. Regular folk, that are passionate about pens and are generous with their time to provide us feedback.
You will hear more about the PEN-fessionals in the weeks to come, but I just wanted to “plant the seed” (spring pun, couldn’t resist) of our newly formed group in your minds because as we happily welcome the start of spring, we are also welcoming new voices of input.